DiscoverSomething You Should KnowHow to be a Great Customer So You Get What You Want & What do Facebook and Google Really Know About You?
How to be a Great Customer So You Get What You Want & What do Facebook and Google Really Know About You?

How to be a Great Customer So You Get What You Want & What do Facebook and Google Really Know About You?

Update: 2019-01-2813
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We have all heard how some people become sad or depressed during the winter months? Maybe it’s the lack of sunlight or the social isolation of winter – or maybe it’s all a myth. I begin this episode with a look at Seasonal Affective Disorder (SAD) and reveal how real it really is. http://medicalresearch.com/mental-health-research/depression/sad-no-relationshipbetween-sunlight-and-depression/20863/

Have you heard of “surveillance capitalism”? It’s the business of collecting data on you and me and then selling that data to others. Google Facebook and a lot of other companies do it. It’s legal – but should it be? Shoshana Zuboff, a professor at Harvard and author of the book The Age of Surveillance Capitalism (https://amzn.to/2UlNag5) joins me to explore this highly lucrative business and explains we should all be concerned about it and why it could mean the end of privacy as we know it.

As winter storms approach, it is common for people to rush to the grocery and stock up on staples like bread and milk. Often to the point of leaving store shelves bare. But why? Storms only last a day or two. Why are we hoarding supplies as if we will be stranded for weeks? I’ll explain the psychology of all that. https://www.psychologytoday.com/us/blog/happy-trails/201601/panic-shopping-the-psychology-the-bread-milk-eggs-rush

As a customer you interact with a lot of professional people – waiters, store clerks, doctors, hair dressers teachers and a lot of others. Sometimes those interactions go horribly wrong. So what can you do to make sure things go right? Lynette Padwa author of the book, Say the Magic Words:How to Get What You Want from the People Who Have What You Need (https://amzn.to/2MyhX6A) talked with those professionals and discovered the secrets to making your encounters go well so that you get exactly what you want and everyone is happy. Listen to discover how.  

This Week’s Sponsors

-Capterra. Visit www.Capterra.com/something to find the best software solutions for your business

-ADT. Go to www.ADT.com/smart to learn how ADT can design and install a smart home system for you.

-Geico. Go to www.Geico.com to see how Geico can save you money on your car insurance.


Comments (3)

Elijah Claude

Ugh. She didn't communicate the problem well enough. Several studies show how companies can/do sell this data to banks and real estate agencies and so on to determine your credit or insurance policies. Even something as simple as a thermostat can tell when you're home, when you're likley sleep, maybe even when u shower lol. Would you want your neighbor to have all this info? I bet u won't, so why give it to a stranger with no recompense? Furthermore, credit scores are not at all a good system of trustworthiness. It's been proven to be classist, so being able to support that with no consensual data is even worse. Best solution is to just allow people to see their data in user friendly displays. This way people can actually see how valuable their data is, make money from it, and control where it goes... And how long someone can have your data.

Jan 31st
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Satish Tadepalli

I completely agree with the comment by Lisa below, Shoshanna sounded completely paranoid urging some sort of grass roots activism without really knowing what the end goal is. Mike sounded exasperated as well. Even the next guest talking about customers is just peddling common sense.

Jan 29th
Reply

Lisa Sa

Shoshana Zuboff just comes across like a paranoid conspiracy theorist. Who cares if it's known that I prefer Scott paper towels over Bounty? The only thing she said that made some sense was that certain of these smart devices could let people know when you're home. But unless there's a data breach, this info isn't getting to the local thief who's going to break in to rob your home while you're away

Jan 29th
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How to be a Great Customer So You Get What You Want & What do Facebook and Google Really Know About You?

How to be a Great Customer So You Get What You Want & What do Facebook and Google Really Know About You?